Former Disney executive Anand Roy joins kumu as SVP for strategy and international

Live-streaming platform kumu in the Philippines has welcomed Anand Roy, the former regional director of music and live entertainment for SEA at Disney, as its new senior vice president for strategy and international.

“We’ve always looked up to Disney as a reference for their work in media, entertainment, and the business of inspiring love and imagination. We’re excited for Anand to tap into his experience leading Disney’s music and content efforts in the region in pursuit of our growing ambitions,” said Rexy Dorado, kumu’s president and co-founder.

Roy is backed by his 17 years of experience from Disney, where he has mainly worked with international markets. 

The former Disney executive shared that he first heard about the platform from Open Space Ventures, one of the company’s investors. At that time, Roy was feeling quite unhappy with the state of social media generally. Fortunately, an opportunity to take a more active role in steering the ship around came, and it is in the form of kumu where he found the same childlike wonder that Disneyland brought to its guests in Kumu, “Here was Kumu, which was all about positivity, optimism, and community. In many ways, this should have been what social media is about—bringing out the best of humanity, and not what we are seeing right now. Social media should not be dividing and polarising society.”

As for tapping international markets, Roy believes that there has never been a better time for entertainment and technology to explore the international marketplace than today, but authenticity and quality must be present as they are the two most essential ingredients for global success. During his time working with Filipino teams, Roy found these important qualities. 

Roy said he has seen nothing but warmth, hope, and a strong sense of family from his Filipino colleagues—uniquely Filipino attributes that Kumu reflects that are ready to launch the country into the global stage. “These Filipino values can bring positive change to the world. The basic, most vital ingredients are already in place here at Kumu.”

With this, Roy added, “What I’m hoping to add to the team is that pursuit of excellence, and an ambition to be the best in the world in what we’re doing. That’s the recipe for global success.”

Sources:
https://blog.kumu.ph/former-disney-exec-anand-roy-joins-kumu-as-svp-of-strategy-and-international/