Xavier is the iconic Art Director of Icon Executive Asia who's also a Design Consultant at a post-production creative company.
Having heard great stories about the entertainment industry and with his fascination for animated movies, Xavier did not stray away from the creative side of his personality as he pursued a bachelor's degree in Multimedia Arts and Sciences. His eyes were set on filmmaking, but the creative industries had other plans for him. Instead of a career in the entertainment sector, he found himself in the advertising world as a full-fledged graphic designer who has created various marketing materials and layouts placed on local magazines, such as Primer and Philippine Tatler, newspapers like Philippine Daily Inquirer, and billboards in key regional cities. He also created designs for transit and mall advertisements, which are still being used across the country even up to now.
With such a change in career direction, he found himself aspiring to build a name for himself in the agency world as a professional capable of creating any kind of head-turning, mind-boggling designs.
His ethos is driven by his desire to learn and be uncomfortable. So when he gets the chance to take a step back from his computer, he goes outside the metro to experience new things, discover more about himself, and ignite more of his creativity.